Subiefest 2013: Your Friendly Neighborhood Promo Models

 

To many people, the modeling industry is often understood within a certain structure and reverence of formality, as the mainstream media often highlights the high fashion sectors of the field within its featured programs and publications.  After all, such a genre has always relied upon such methods of mass marketing with a majority of its premier live events presented exclusively to a select few, leaving much of one’s fascination for distinctive expressive style dependent upon a specific character of photography.  While these elements of intrigue also exist within the import and automotive genres, the pure volume of easily accessible live event extravaganzas within this particular scene has presented a contrary perspective of the industry, one less emphasized upon the relationship between artist and theme and more influenced by the connection of audience towards personality.  Thus, the prevalent promotional figures within the car culture circuits have always comprised of some of the most approachable young talents within the industry, always willing to offer a few laughs into any situation while effectively dazzling the senses through their own intuitive grace and beauty.  Such character and enthusiasm has allowed them to become well appreciated within a scene that is very much defined as a community, consistently encouraging a mass attendance of their fans, friends and followers to major events like Subiefest 2013.

DUB Show Anaheim 2013 SPOTLIGHT: Marie Alvarez

 

 

Perhaps one of the best prerequisites towards progress within a particular genre is an understanding and appreciation for what that environment has to offer.  For example, involvement within the fashion scene might suggest an affection for clothing design and the artistry of poise that finds meaning upon the runway.  Fitness aficionados might find their purpose within an interest for the processes of the human body, as they continuously search for those secrets towards better forms of living.  Entering into the automotive sector presents a unique duality, however, as the scene is fundamentally divided between an allure for custom car craftsmanship and a fascination towards enticing sensuality.  Such has bridged the professional pathways of certain import and glamour scene stars in the current era, allowing for personas like Marie Alvarez to emerge from a varied experience background to effectively tackle an industry as a whole.  Initially discovered within the live event glamour scenes of Southern California, she would make her first inroads into the automotive sector via the DUB Show Tour, representing a popular local car club chapter during those formative professional years before making her mark on the industry as a dominating promotional presence in 2013.  Meeting again with the rising young talent at the Monster Graphics booth during DUB Show Anaheim, it would be interesting to learn more about her future aspirations as her career progresses forward towards new exciting opportunities.

The FWY Series Pasadena 2013: Chilling in the Presence of Fine Models

Anybody accustomed to the California way of living knows that the vibrant summer conditions never really fade through the passage of time, as temperatures are known to soar even as the vacation season draws to a close.  Such would be the case at the August edition of the FWY Series at the Pasadena Rose Bowl, which presented yet another opportunity for car culture enthusiasts to indulge in some outdoor fun in the sun with many of the region’s most impressive custom cars and modified vehicles.  Though the various displays and featured presentations would prove quite intriguing to attending audiences, it was quite noticeable to observe that sudden need for sustenance taking over each individual, as people lined up in front of participating food trucks for some cool beverages while others fled for shelter under the comfort of the scarce shade.  In fact, the traveling ice cream man seemed to be doing pretty well for himself upon the show floor, greeted with the appreciation of the masses who were, needless to say, quite interested in what he had to offer.  There was no denying it really.  It was extremely hot out there.  But even within such a situation, that innate will for adventure still persists within the hearts of those passionate about the scene, and it often only requires the influence of example to set things upon its proper course.  It could be through a simple gesture of recognition upon arrival.  It could be an animated enthusiasm towards presented craftsmanship and detail.  It may even be the simple act of just being out there under the scorching solar rays, facing it head on in order to encourage others to forget about all the discomforts and just start living.  Indeed, it’s the character and persona of a professional promotional spokesmodel that often enriches the experience of a live event extravaganza, personifying a coolness and charisma that effectively maintains the entertainment mechanism within any experience.

SPOCOM Anaheim 2013: Effective Business Models

SPOCOM Anaheim is well renowned as the biggest annual import scene extravaganza in Southern California, attracting enthusiasts from various locales and vicinities to take part in a celebration that essentially highlights and magnifies the passions of a vibrant international car culture community.  Within this craving for sleek custom cars and modified vehicles lies the nature of a demand, identified within a continuous pursuit towards improvement and further self-expression that constantly redefines itself within the call of any given occasion or moment.  Therefore, while SPOCOM is very much a “super show” to many fans, it is also fundamentally a marketplace of inspiration for the avid automotive lifestyle enthusiast.  With this realization, companies come to understand their role within this creative process, acknowledging their significance as businesses that offer something of value towards the fulfillment of aspirations.  While many offer their own specific solutions for a certain concern or concept, its often those entities that utilize an efficient business model that effectively establish that connection and relationship with their intended audience.  Within a busy show floor environment like SPOCOM Anaheim where first impressions can be quite significant, such business models tend to come to life in a stunningly unique manner, personified within figures of charm, class and beauty who effectively differentiate certain brands from the rest of the competition.

AutoCon Los Angeles 2013: Promo Girl Heaven at Drive M7

Perhaps, it’s for that added rush or that cognitive clarity.  Maybe it’s for that swagger or the prospect of optimum efficiency.  Through the unique nutritional composition of its quality energy drink products, Drive M7 promises to satisfy these fundamental needs through the concepts that define a finely tuned machine, effectively implementing the motorsport principles of action, precision and performance within the functional complexities of the human body.  Likewise, the AutoCon LA event can also be characterized as a mechanism for mass marketing, nourished by a flow of entertainment between established points of interest that essentially engages audiences throughout the span of a vibrant showcase environment.  Drive M7 would do its part in contributing to this process by driving and directing the action on the grounds toward its prominent, centralized product promotion station, utilizing the temptation of cool complimentary beverages to keep people curious about the brand throughout the course of a scorching summer day.  However, it might very well have been their premier promotional representatives that provided for much of that motivation, charming the audience with a little taste of heaven through an urge for Drive M7.

Extreme Autofest Anaheim 2013: Women of Sophistication

 

The Extreme Autofest event series has always provided automotive enthusiasts with a unique opportunity of expressing their passions within a vibrant Southern California summertime environment.  Such has influenced a less formalized interpretation of a big venue automotive showcase extravaganza, essentially emulating the grassroots character of community functions and meets popular within the region, albeit much more grandiose in scope with expansive capacity for features.  Even with this casual and dynamic vibe predominant upon the Extreme Autofest show grounds, there were still elements to the experience that represented a certain order and luxury inherent within the car culture phenomenon, well exemplified through the character and class of some of the hottest young promotional stars of the import scene, conducting themselves with such haunting style and sophistication, even throughout the heat and excitement of the occasion.  Cool, calm and collected, these dazzling beauties symbolize a timeless elegance, neither phased by setting or situation yet always significant in their ability to effectively define a moment.

DUB Show Los Angeles 2013: Ladies and the Lifestyle

 

 

While celebrated and renowned for its stunning customized automobile displays, the DUB Show Tour also honors other influential elements of the expansive creative culture, characterized by alternative avenues of amusement and stylistic implementation, which exemplify the true depth of the lifestyle itself.  Whether it be theme parks, accessories, or different brands for written word, there are many participants within the automotive scene that collectively cater to the tastes and passions of a broad-based audience.  The DUB Show in Los Angeles would allow some of these companies the opportunity to get to know the fans and enthusiasts who would potentially benefit from the goods and services that they had to offer.  In turn, these entities would enrich the event experience with featured promotional talent and special guest appearances, which effectively delighted the crowds with excitement and exclusive brand-named souvenirs.

Hot Import Nights Fontana 2013: Fashion Showcase (Part 3)

 

As the sunlight eventually faded to give way to the dominance of night, the change in conditions affected attendees in manner contrary to what would have been expected at a sensory level during this stage and time of the day, as the entertainment and spectacle of the HIN Fontana Fashion Show effectively heated up the crowds with a showcase of some of hottest brand name bikinis and intimate wear available today.  During this portion of the segment, some of the most talented young stars of the modeling industry would conduct their final rounds on the event’s main stage, aweing and entertaining audiences one last time within the depth and brilliance of their emotive charm and artistry.  All would prove testament to the assertion implied by the HIN brand name, for at this night of imports, things really do tend to get hot.

Hot Import Nights Fontana 2013: Fashion Showcase (Part 2)

 

The fashion show segment of Hot Import Nights Fontana featured a rich roster of sponsors and presenting clothing lines who dared to challenge and redefine the character of conventional and practical wear, each delivering and projecting its own brand of attitude within the interpretive, stylistic imagery of their creations.  As the featured designs did much to set the mood of the proceeding stage presentation, the talents of some of the scene’s finest young personalities contributed much to the thematic emphasis, as they playfully interacted with the crowds to stimulate their anticipation of things to come.  At HIN, the focus has always been upon the energy within the spectacle, and what possibly could be more spectacular than a healthy dose of charm and sensuality, as the clock ticked closer towards the twilight time?

Hot Import Nights Fontana 2013: Fashion Showcase (Part 1)

As mentioned earlier in the coverage, Hot Import Nights has been renowned for its consistency in presenting many of the most spectacular stage programs within any major live event circuit active today.  The secret to their creative success lies upon the thematic variance between its main entertainment segments, each catering to the audience’s demand for high-energy performance, glamour and even fashion.  The event tour’s elaborate fashion show presentations have arguably been the most unique and dynamic portion of its stage schedule throughout the years.  At Hot Import Nights Fontana, the segment would yet again have a substantive influence upon the event experience, showcasing fine brand named urban prints and designs which intricately complimented the spirit and attitude of the automotive lifestyle community.  To assist in the proceedings, some of the modeling industry’s finest figures would lend their talents to the stage for a highly anticipated fashion extravaganza that not many would soon forget.

Hot Import Nights Fontana 2013: Dazzling Duos

 

 

Entertainment extravaganzas such as HIN Fontana have a tendency to bring people together within the single, unifying goal of celebrating the perks of the human condition. Despite the drudgeries of a heavy work week, the perils of unwanted drama, and the annoyances of non-4G mobile technology, there lies the beacon of hope within that one night and special setting where everyone can just let go of it all and be who they really intend to be. Because people are fundamentally social creatures, such fulfillment often comes through the company of those close and cherished friends. In fact, it was easy to see upon the grounds the presence of certain communities within the community, composed of college roommates, couples, and relatives, all convening upon the lots of the Auto Club Speedway to truly experience what Hot Import Nights was all about. Really, the magic was within each of them all along, as this spirit of camaraderie has been the force that has always sustained the automotive lifestyle scene throughout the years. And because of this, even some of the promotional talent present at the event couldn’t help but become caught up in the mood, as they prepared to party the night away with their own friends and family.