R1 Concepts Open House 2013: Hanging out with Melyssa Grace

 

Not many women in the modeling industry exemplify a level of passion and dedication towards the sport of drifting quite like Melyssa Grace does on a daily basis.  After all, the title of the most prestigious drifting circuit in the United States will be forever linked to her public identity as the last reigning Miss Formula Drift of the current era.  She would go even further as to actually become a practitioner of the technique and sport, ever so fearless and enthusiastic about the prospect of evolving within a competitive genre she truly admires and celebrates.  It’s because of her unyielding efforts and a certain cultural congruency between this sport and the custom car scene that has allowed her to become quite the celebrity within the live automotive showcase realms, having a name and reputation which have established their own brand through her own distinct traits and merits.  Therefore, when premier braking parts developer R1 Concepts swooped her up for some collaborations with their organization this 2013 season, fans and enthusiasts would be illuminated in an understanding of the company's true character, one which was very much aware and appreciative of the culture and influences that help shape the automotive lifestyle community.

AutoCon Los Angeles 2013: Promo Girl Heaven at Drive M7

Perhaps, it’s for that added rush or that cognitive clarity.  Maybe it’s for that swagger or the prospect of optimum efficiency.  Through the unique nutritional composition of its quality energy drink products, Drive M7 promises to satisfy these fundamental needs through the concepts that define a finely tuned machine, effectively implementing the motorsport principles of action, precision and performance within the functional complexities of the human body.  Likewise, the AutoCon LA event can also be characterized as a mechanism for mass marketing, nourished by a flow of entertainment between established points of interest that essentially engages audiences throughout the span of a vibrant showcase environment.  Drive M7 would do its part in contributing to this process by driving and directing the action on the grounds toward its prominent, centralized product promotion station, utilizing the temptation of cool complimentary beverages to keep people curious about the brand throughout the course of a scorching summer day.  However, it might very well have been their premier promotional representatives that provided for much of that motivation, charming the audience with a little taste of heaven through an urge for Drive M7.

Formula Drift Long Beach 2013: Mely G and the Girls

 

 

As the last reigning Miss Formula Drift of the current era, the lovely Melyssa Grace has symbolized that passion and enthusiasm that has been synonymous with the sport of drifting since her crowning in 2010, an honor not solely contained within the sophistication and charm of her presence but also by the example that she has provided to her fans throughout the years.  After all, Melyssa doesn’t just represent the drifting culture.  She actually lives it, having trained and honed her craft through many years of dedication towards the competitive technique and style, experiencing the action behind the wheel as a true avid enthusiast of the phenomenon.  At the Formula Drift season opener of 2013, she would return once again to the Streets of Long Beach to help promote the sport she has

so dearly loved throughout her career.   This time, however, she would utilize the concept and personality of her own appropriately named brand, Mely G Race, effectively enticing the masses with thrilling high definition cinematics in the background, a tantalizing personal vehicle display in the foreground, and a few of the hottest modeling talents of the automotive scene within those captivating spaces in between.

Formula Drift Tech Day 2013: Calendar Girls (Part 1)

 

Formula Drift is the leading nationwide circuit for professional drifting competition in the United States.  With the start of the 2013 season fast approaching, the anticipation builds within the hearts and minds of thousands of enthusiasts who look forward to the dawn of yet another great season of action and drama upon the tracks.  Before the official start of the action-packed motorsports tour on April 12th and 13th upon the Streets of Long Beach, representatives from Formula Drift would offer fans an opportunity to get up close and in person with some of the vehicles scheduled for battle at the Round One season opening event via this annually organized meet and greet function.  The car meet element of the preview event would, in turn, allow fans to showcase their own rides in full celebration and appreciation for the broad-based automotive culture.  To emphasize this further, scheduled to be in attendance would be some of the most stunning beauties of the car culture scene, who were effectively welcomed by long lines of attendees and visitors eager to start the Formula D season with an extra touch of charming inspiration.