AutoCon Los Angeles 2013: The Ladies Keeping It Real at Closing Time

 

 

With the scheduled close of the show just within the hour, many of the vendor teams at AutoCon LA would proceed with deconstructing their organized setups, preparing for their exit from yet another splendid automotive showcase spectacular at Santa Anita Park.  However, as the sun lowered and the rhythm of the amplified air waves subsided, the energy and spirit of a community became all the more apparent.  After all, this is Los Angeles, a place where the majesty of the brilliant summertime atmosphere is just as easily translated upon the festivities of an approaching nightlife adventure.  Through such a continuity, the celebration of the automotive lifestyle would essentially proceed onward for as long as it could, albeit much looser at this stage of the event with the established floor format giving way to the spontaneity of fascination and the enthusiasm of camaraderie.  Even AutoCon’s lovely promotional ambassadors and special guests would sense that particular spirit arise, as they wandered about taking in the atmosphere one final time.  For many of them, it was their moment to set all formalities aside for a chance to bask within the inspiring elements of a vibrant automotive culture.

AutoCon Los Angeles 2013 SPOTLIGHT: Marissa Hiroko

 

 

Style is more than just a conscious decision of one’s preference towards accessories and clothing.  It’s often an ingrained attitude and perception of living.  Such resonates within the character of speech, as well as the poise, in which one conducts themselves.  Because of its encompassing significance within the spirit of every being, the concept of style takes a prominent position in conveying the worth and stature of an individual, and, therefore, becomes a primary factor of success within the realms of professional modeling.  When little was known about Marissa Hiroko during the early months of her breakout year in 2012, there was at least a strong consensus amongst fans and professionals in regards to her talent.  This girl definitely had style.  As the year progressed, she would essentially prove her worth as one of the import scene’s true artists, possessing the visual frame and creative sense that would effectively distinguish her as a unique figure within this segment of the industry.  Continuing her fine form into the 2013 season, she would eventually make her way upon the grounds of AutoCon LA 2013, creating more inspiring moments for attendees while representing the Heavy Hitters Magazine brand throughout the course of the show.

AutoCon Los Angeles 2013: The Official Models Lounge Experience

 

 

While recognized as a premier stage for showcasing modified sports and luxury vehicles, the spirit of a live automotive extravaganza like AutoCon LA often relies upon the depth of character present upon its specific show floor.  It’s a certain enthusiasm that mimics the energizing vibrancy of a beaming summertime atmosphere.  It’s a thrill for a fresh new look that intrigues through distinct flavor and experience.  It’s being reacquainted with personalities of the past that takes one back into an appreciation for fond memories.  At the very essence of every event, there are the people who make it all worthwhile.  AutoCon’s Official Models Lounge has had a history for presenting some of the best live entertainers upon their show floors, consistently composed of the most promising and established modeling talents within the automotive scene today.  Their innate talent to inspire within both imagination and laughter has been a cherished element of the outdoor car culture festival throughout the years, and the tradition would continue onward into this 2013 event spectacular at Santa Anita Park.

AutoCon Los Angeles 2013 SPOTLIGHT: Alexia Cortez

 

 

The essence of a model is a concept only explored at its surface through the emotive artistry one is able to convey within any given moment.  In many aspects of the profession, a certain innate quality and value of character is required for the effective progression of a career, a charm and humility that keeps a talent grounded and balanced towards any challenges that may arise in the future.  While ambition and success tends to divert many from their roots, others embrace such fortune and drive within the harmony of graciousness and virtue.  Perhaps, no other figure in the automotive scene today displays such respect and affection for the field of modeling quite like Alexia Cortez.  One of the hardest working women within the promotional scene, Alexia has truly battled to be where she is today, rising from within the talent saturated urban and import automotive scenes to her current status as a leading international spokesmodel for prestigious brands such as Monster Energy.  While such honors would often signal a change of environment or routine for many industry professionals, Alexia still remains true to the scene that has always appreciated her, an unfaltering commitment that fans are likewise certain to express throughout these exciting and dynamic stages of her modeling career.  The proof of such an assertion would lie upon the sheer volume of excited spectators at her table during AutoCon LA 2013.

AutoCon Los Angeles 2013: Models of a Brand All Their Own

 

As people’s dedication towards a certain scene progresses over time, they eventually develop a fond familiarity for their surroundings, finding themselves warmly at home within the entertainment and culture presented upon the grounds of premier event spectaculars.  It’s a certain frequency of acquaintance that fans have for the sights and sounds of such experiences, which nurture a cohesion and recognition towards those who contribute significantly to the program.  Much of this is due to the symbolism behind a brand, a statement of purpose, spirit and identity that gathers established affection and loyalty upon a single unifying image.  It’s the fundamental idea that inspires the profession of promotional modeling with numerous promising careers finding initial purpose as key players within grand marketing strategies.  However, as time passes, a talented few suddenly step out into the spotlight and become the attraction themselves, essentially transcending affiliation or trademark through the quality and significance of their own distinct personas.  During AutoCon LA 2013, many of the established modeling figures of the car culture would find themselves proudly featured within the event’s official models lounge, an element of the extravaganza, which would offer no slogans or gimmicks, charming solely within the opportunity of meeting some of the scene’s finest superstars.   Despite the absence of elaborate displays or featured brand named merchandising, the lounge concept tends to work every time.  After all, what is a brand if not a name?  Well, each of these ladies definitely have that.

AutoCon Los Angeles 2013: Western Auto Crafters and Promo Girl Encounters

 

Western Auto Crafters would have quite a presence upon the AutoCon LA event grounds, effectively conveying the brand’s tireless passion and affection for the broad-based automotive culture through the care and dedication exemplified upon its quality showcase vehicles.  Such would be quite indicative of a business very much committed towards excellence within the field of vehicular collision repair.  However, automotive lifestyle events like AutoCon LA present an environment saturated by various competing visuals that tend to pull an audience within unforeseeable patterns upon a show floor.  Because of this element of unpredictability towards certain stimulating factors, companies often employ the use of special interactive features within their live event displays to assist in establishing a solid brand presence upon a specific promotional arena.  For Western Auto Crafters, their interpretation of such an element would manifest within featured photo opportunities with a fabulous foursome of fine modeling personalities, who together would help create some fun and inspiring moments for all those fortunate fans in attendance.

AutoCon Los Angeles 2013: Models Bring That Summertime Elegance

 

 

People often present themselves in certain distinct ways as it pertains to specific occasions or situations.  Some may find a suit practical within their day-to-day grind, though the same look might be somewhat inefficient within the common activities of recreational living.  So, they just put on an old t-shirt and a pair of jeans, essentially leaving it at that.  Others might find their workforce identity within the structure of their title and uniform but might find it a bit out of place at a popular vacation destination.  So, they put on some sunscreen and a bathing suit while proceeding onward towards their upcoming adventure.  Likewise, a professional model might be dressed to create a certain impression upon a runway but might discover the attire to be unfashionable within a public outdoor environment.  So, she puts on her favorite ensemble of designer shorts and tops to eventually proceed with her afternoon out upon the city walk.  This isn’t always the case, however.  Some people just have a certain style ingrained within their being, a specific image that is synonymous towards their own individuality that presides over their choices within any scene.  For those with an affection for elegance, even within the blazing summertime atmospheres of Southern California, AutoCon LA 2013 would provide some sterling examples of some proper implementations of fashion upon such an environment, effectively featuring some of the most sophisticated young talents within the modeling industry who always contribute a certain class and order towards even the most casual and upbeat live event experiences.

AutoCon Los Angeles 2013 SPOTLIGHT: Amber Alvarez

 

 

The modeling industry is commonly known as a field that honors art and creativity within the conceptions of theme and imagery.  Though this is true in most respects, the live promotional sector of the profession tends to provide greater dimension to such a definition, emphasizing the significance of persona and spirit upon the development of talent.  As a result, show circuits like AutoCon are often remembered throughout the years for the quality of characters presented upon their premier show floors every season.  This year, the lovely Amber Alexis Alvarez would be one such individual who would effectively dazzle the event grounds through her spirited enthusiasm for entertainment.  Representing the Smoke Free Source vaping shop for the duration of the show, Amber’s charm and charisma would not be contained within the boundaries of any single or specific station, essentially finding her place amongst the people themselves as an active participant in the automotive lifestyle celebration.  When all was said and done, this fresh new talent would effectively prove her worth as an interactive force within a premier event environment.

AutoCon Los Angeles 2013: Promo Girl Heaven at Drive M7

Perhaps, it’s for that added rush or that cognitive clarity.  Maybe it’s for that swagger or the prospect of optimum efficiency.  Through the unique nutritional composition of its quality energy drink products, Drive M7 promises to satisfy these fundamental needs through the concepts that define a finely tuned machine, effectively implementing the motorsport principles of action, precision and performance within the functional complexities of the human body.  Likewise, the AutoCon LA event can also be characterized as a mechanism for mass marketing, nourished by a flow of entertainment between established points of interest that essentially engages audiences throughout the span of a vibrant showcase environment.  Drive M7 would do its part in contributing to this process by driving and directing the action on the grounds toward its prominent, centralized product promotion station, utilizing the temptation of cool complimentary beverages to keep people curious about the brand throughout the course of a scorching summer day.  However, it might very well have been their premier promotional representatives that provided for much of that motivation, charming the audience with a little taste of heaven through an urge for Drive M7.

AutoCon Los Angeles 2013: Introducing the Official SPOCOM Spokesmodels

 

 

As it relates to staging a brand upon a vibrant, festive show floor, the appeal and allure of a well-placed, eye-catching display is often the primary catalyst for drawing a target audience toward a specified group of products and services.  It’s often the span and scope of such an element, which determines a certain company’s impact and significance within an experience.  For automotive entertainment powerhouse SPOCOM, the primary anchor of their promotional campaigns has always been linked to the variety within their featured modeling industry rosters, a facet of their production not solely intent upon establishing itself through a volume or quantity of presented talent but also purposeful in conveying an in-depth insight into the modeling realm as a whole.  Thus, the SPOCOM experience is very much characterized by the presence of some of the most mesmerizing personalities from any scene or genre, a quality that has made its showcase areas virtually impossible to resist, especially within the energizing summertime atmosphere of this year’s AutoCon LA extravaganza.

 

AutoCon Los Angeles 2013 SPOTLIGHT: Bianca Marie

 

The 2013 AutoCon LA extravaganza would provide a vibrant, fresh experience for many fans and enthusiasts to enjoy and appreciate.  The brilliant first day of June would bring with it the excitement for the American summertime cultural phenomenon, as the vacationing, fun-loving masses would proceed onto the event show floor to entertain their passions for automotive style and ingenuity upon a festive, energizing atmosphere.  With a similar understanding of the occasion, companies would be aware of the opportunity to showcase their wares to a more expansive audience, prompting them to release new and improved designs, products and implementations to effectively dazzle an audience eager for some new flavor.  For the modeling industry, the arrival of the summer months brings additional significance through the depth and variety of opportunities presented within this particular time of the year.  It’s through such potential for professional exposure that new talents emerge to take the spotlight within these arenas of live showcase entertainment in an effort to find a steady foothold within the highly competitive field.  Well embraced by the prestige of the SPOCOM brand, Bianca Marie would be one of those aspiring beauties who would effectively declare their presence within the scene during the course of the AutoCon Los Angeles event, highlighting the enthusiasm and promise inherent within this emerging era of the import modeling industry.

AutoCon Los Angeles 2013: SPOCOM’s New Model Lineup

 

 

The SPOCOM brand has been a consistent presence within the Southern California show circuits this season, having launched an aggressive live event campaign tour at the beginning of the year to promote their upcoming SPOCOM Anaheim super show, set to occur at the Anaheim Convention Center on July 13th, 2013.  Commended by both industry professionals and fans as one of the premier automotive showcase competitions of the region, it is also well respected for providing one of most comprehensive experiences of the import and glamour modeling scenes in the nation.  With AutoCon LA poised to be the last major car culture extravaganza in the area before the 2013 debut of their own production, the coordinators of SPOCOM would give audiences at Santa Anita Park a special preview of some of the hottest young personalities hoping to propel themselves into mass recognition.  Having built a reputation for establishing stars within a modeling sector especially dense with talent, SPOCOM and its multiple event  promotional tour would certainly provide these lovely newcomers with a fine advantage.

AutoCon Los Angeles 2013: Women of the Car Culture

 

Enthusiasts define the car culture experience not only within a passion for ingenuity, style and creativity.  They also relate a strong sense of community within everything they do in regards to the scene.  Therefore, the concept of continual and mutual collaboration is often exemplified within the various automotive showcase circuits, as creative minds gather to enjoy sunny days with their crews while also finding a common appreciation for other participants of the community.  Through this interconnected chain of support, the nature of the lifestyle becomes quite apparent, one very much focused on the business at hand yet aware enough to know the underlying spirit behind the culture.  The automotive showcase phenomenon is fundamentally a celebration about living.  Thus, the promotional talents that frequent this specific scene tend to be some of the most energizing and engaging personalities in the industry, always bringing something a bit whimsical, unpredictable and fresh towards an experience.  It’s these women of the car culture who provide an element of surprise and drama upon a show floor and effectively influence a continued affection for event extravaganzas like the annual AutoCon LA event in Arcadia, California.

AutoCon Los Angeles 2013: Modeling Personalities for Sister Companies

 

A fine group of promotional representatives is often enough to sustain a sturdy presence within any show floor.  Their established relationship with an audience provides for a certain continuity of interaction, transcending time, place and occasion.  During the first half of the 2013 season, however, Vertini Wheels and Stance Wheels expanded upon this formula, combining their talent pool, reputation and resources into dominating adjacent showcase displays, which dazzled audiences at almost every major car culture extravaganza held within the Southern California region.  The spectacle would eventually arrive upon the grounds of AutoCon LA 2013, where some of the most talented promotional stars of the automotive scene would find themselves once again in support of their favorite company and banner.  Their intoxicating visual glamour alongside the sleek, stylish conceptions of the Vertini and Stance Wheels product lines would prove virtually impossible for any fan or enthusiast to resist.

AutoCon Los Angeles 2013: The Girls of Summer

 

Not many things can compare to the thrill of a true California summertime adventure, and year after year, the AutoCon LA event spectacular at Santa Anita Park provides avid car culture enthusiasts with an opportunity to soak up some of this energy and enthusiasm upon its radiant outdoor show floor.  With some of the hottest modified rides of the scene on display, the attitude and drama of the West Coast experience is effectively showcased for the audience’s viewing pleasure, but along with that shimmering detail and vibrant color comes the significant allure for personality.  It’s a certain grace upon the flare of an atmosphere.  It’s a youthful charm within the occasional randomness of the elements.  It’s a penetrating brilliance that rivals the sensory influence of even the sunlight.  All such qualities find themselves idealized within the popularized imagery of certain girls of summer, which personify that optimism and spirit inherent within the season itself.  Experienced vendors often take notice of this dynamic within outdoor summertime environments and often feature some of the most promising young stars of the modeling industry to help bring those hazy California daydreams into stunning life.

AutoCon Los Angeles 2013: Grounds Report

 

 

The car culture scene is very much characterized by a certain cohesion amongst dedicated enthusiasts, driven by a passion and affection for expressions of style, exemplified within the creative identity of their beloved vehicles.  Such an “automotive connection” has been the fundamental inspiration for the AutoCon brand moniker, which in turn provides for the framework for one of the most vibrantly intimate experiences of the automotive lifestyle phenomenon.  While AutoCon has become a significant presence within the realm of live showcase entertainment in recent years, the event series still stays true to the roots of the movement, exposing its audience to a festive summertime atmosphere, which presents the major entities of the industry within an appealing proximity of contact.   Such an atmosphere tends to bring people together, proving AutoCon’s significance, not only within its status as a premier show extravaganza but also as a marketplace of ideas in which enthusiasm and ingenuity coincide to provide for the growth of camaraderie and collaboration within the community.  Because of the casual dynamics of the event culture, the role of promotional brand ambassador becomes all the more important yet seemingly less conventional with many of today’s finest young modeling talents caught within the vibe of a mass celebration for yet another promising summer season.  It’s within this shared experience between companies, professionals and enthusiasts, which establishes the character and charisma of a scene, one defined by a mutual recognition of each as a significant participating element of an entire experience.  AutoCon’s emphasis upon these connections is what makes its productions truly invigorating.