![]() | There’s something quite kinetic about a Formula Drift finale experience that just gets everything and everyone moving. Perhaps, it’s influenced by the speed and momentum of those competitive modified vehicles, seemingly drifting upon the pavement with all that smoke billowing. Maybe, it’s the consistent rush and flow of a diverse and dedicated crowd, eager to meet a driver at a signing booth upon the pits. Indeed, within the hustle and bustle of the occasion and moment, the energy just seemed all that more difficult to constrict. In recognition and awareness of the dynamic environment before them, vendors would adapt to the synergies within the occasion, emphasizing the cohesion of marketing strategies within entertainment to effectively compliment the thrill of the situation. Therefore, it becomes less about the image an entity conveys towards a crowd or captive audience and more about a brand’s quality of effective engagement, infused upon the overall experience. Such has always highlighted the significance of talented brand ambassadors within the Formula Drift Irwindale spectacular. After all, these quality professionals are not solely content upon their stations but willing to be amongst the crowds as proactive entertainers. |
November 9, 2013
Formula Drift Irwindale 2013: Grid Girls Engage the Crowds
September 15, 2013
DUB Show Anaheim 2013: Monster Girl Entertainers at Angel Stadium
![]() | A venue whose name alludes to a pristine and immaculate quality of spirit tends to rule out the imagery of some monstrous radioactive being leaving neon slash marks all around the vicinity. However, the DUB Show at Angel Stadium has always played upon such a thematic incongruity with Monster Energy Drink continuously presented as a primary sponsor of the car culture festival throughout the years. Though the symbolism of both the brand and venue appear to stand at odds with one another, both innately signify that same thirst for adventure and pursuit for achievement. As Angel Stadium is well known as one of the nation’s hottest sporting battlegrounds, through which dreams are realized and history is made, Monster Energy Drink is likewise very much involved in providing that fuel towards the future, dedicated to inspiring the next generation of athletes and musicians within the example of their dynamic brand culture. Leading this effort amongst the aspiring masses have always been the world famous Monster Energy Girls, a stunning troupe of professional talent, not solely defined by their visual grace and beauty but honored through their ability as performers and personalities within the broad-based entertainment industry. Indeed, through their character and professionalism, these Monster Girls would truly provide audiences with a heavenly experience upon the DUB Show Anaheim show floor. |