![]() | With its established setting upon one of the premier entertainment destinations of Southern California, the OC Auto Show at the Anaheim Convention Center can pose quite a challenge to even the most prominent of brands, as it pertains to capturing that attention needed to keep an audience entertained and interested within the scope of its displays. Of course, avid aficionados for certain styles of vehicles need no introduction to the concepts and designs that innately play to their particular fancies. However, the opportunity of drawing one’s attention, despite the absence of any prior affection towards a particular product, is what truly provides the catalyst towards effective brand name growth. Therefore, providing added intrigue to the character of a display is extremely important towards attracting a brand new audience or fan base. It could be as simple as the presented information on the description plaque, effectively orated and elaborated in the confidence and assurance of technical savvy. It might even be a certain amiability and charm, which intuitively influences that sudden urge to interact and communicate. Thus, in many ways, having a knowledgeable and beautiful promotional figure on hand does present a unique advantage upon even the most hectic of situations, presenting a captivating combination of sensory quality that is all the more impossible to resist. |
Showing posts with label chrysler. Show all posts
Showing posts with label chrysler. Show all posts
October 29, 2013
OC Auto Show 2013: Spokesmodels Drawing All the Attention
December 17, 2012
LA Auto Show 2012 SPOTLIGHT: Tiffany Stone
With the brand new 300C full-sized sedan upon Chrysler’s main display at this year’s LA Auto Show, the company had to make sure they had people with the experience and passion to drive the message of Chrysler’s dedication to performance, style and luxury to a mass audience. Once again, Tiffany Stone found herself on that platform for the duration of this two week extravaganza, having already toured with the brand for several years nationwide. Much of her appeal at these events stem from her dynamic presentation style. There’s a volume and vitality that she is able to channel while detailing the most technical of information that provides that much needed clarity to the wandering minds of an uncommitted consumer. There are even some moments that it’s unsure whether or not she does sense a bit of confusion, where it seems she tweaks her narrative ever so slightly to keep everyone locked on, utilizing methods such as brief energetic moments of Q&A to personalize a product experience. It’s this intuitive charm that’s very natural and endearing about her that builds the element of trust and comfort with a broad-based audience. If one found themselves to be a bit more curious, a simple search engine inquiry would uncover that she is definitely one of the more popular Chrysler representatives within the automotive trade show circuit. Such would also uncover her many successes within the modeling industry in general, being a top ten finalist of Maxim’s 2008 Hometown Hotties competition and a former top 15 contender for the crown of Miss Michigan, along with numerous credits in televised advertising and online media. There’s much to be said about a someone whose talent encompasses every sector of their industry, and it’s all very good. |
LA Auto Show 2012: Beauty and Brands (Part 2)
Lincoln
A special mention must be given to the ladies of Lincoln, who walked the LA Convention Center floor in elegant black matching ensembles, which reflected the tradition of luxury and class their brand name stands for.
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