Formula Drift Irwindale 2013: Premier Spokesmodel Lineups

 

 

There are many features to a Formula Drift sanctioned event that seemingly bursts forth in captivating majesty.  For example, the Irwindale Event Center itself would frame such an extraordinary experience within a grandeur and reputation that respects the essence of the nationwide motorsports culture.  The roaring power and style of the premier competitive vehicles would provide for the most obvious source of appeal, as the design and ingenuity of contributing teams and sponsors would find honor and glory within the progressing heat of battle.  Away from the cheering spectators at the grandstands, however, there would be other aspects to the overall extravaganza, which would essentially emulate the thrill and enthusiasm of such an action-packed spectacular.  Take for instance the women of Hankook and Falken Tires, whose presence have been staple attractions within the circuit’s pit area features throughout the course of the current era.  Indeed, they too have become celebrities in their own right, renowned as some of the most alluring and accommodating promotional professionals within their field.  All one has to do is look at the massive lines of people filing in front of them to get a sense of their significance within the overall program.  After all, these women accomplish something that no elaborate trademark can possibly do within the common progression of an era, providing a personality and face to a specific brand culture that breathes life into a particular color combination.

Bimmerfest Pasadena 2013: Fine Ladies with BMWs

 

For nearly a century, the BMW brand has been a symbol of quality automotive engineering throughout the world, well renowned for its status as one of the German Big 3 luxury automobile manufactures that continues to define a major segment of the world market to this day.  The brand’s reputation for stylistic class and quality performance has allowed its product line to attain and sustain unwavering support from a dedicated international enthusiast community, whose passion for their creations and conceptions would, in effect, inspire a time honored annual tradition.  Bimmerfest at the Pasadena Rose Bowl is an expression of BMW’s overall excellence as relayed by the people who experience it.  It’s a show spectacular that exemplifies the depth of passion an enthusiast has for what they call their prized and cherished Bimmers.  While an enthusiasm for performance is already well conveyed through a dedicated and continual use of the BMW product, a live event environment, perhaps, does much more to highlight a certain preference for style, especially upon the lush vibrancy of the chosen venue, which uplifts the majesty of any organized showcase extravaganza.  However, it might be personality that drives the message, after all, a quality of character that emulates that affection for ingenuity.  In a way, it’s a sensory collaboration between product and sensuality, which proves a brand’s stature as a true property of a lady.

Formula Drift Long Beach 2013: Everybody Loves Umbrella Girls

 

Though the competitors of the Formula Drift circuit are well renowned for undertaking some of the bravest and most daring feats in automotive sports today, they apparently are still under the mercy of the natural elements and, therefore, often rely on the assistance of certain special attendants to effectively shield them from those harsh rays and drizzle from above.  At least, that’s the perceived theory behind the designation of these uniformed ladies as umbrella girls.  However, even without their protective brand-named accessories, their role becomes no less important as the primary ambassadors of hospitality for the visiting crowds of Formula Drift Long Beach.  These beauty queens, scene superstars, and published models are in many ways the main attractions of the event themselves, having become a symbol of the identity and culture of the drifting lifestyle and scene.  Quite consistently throughout all seasons, they have been able to draw fans in droves toward their areas during competition intermission periods, offering fans special opportunities to meet and greet them in person with the added incentive of receiving signed photo memorabilia to assist them further in cherishing those fond moments.  As they have dedicated themselves in service and support for their company drivers, they have similarly committed themselves towards the enrichment of the general event experience, providing goodwill and enthusiasm to any fan or enthusiast within their effective scope of influence.