Formula Drift Irwindale 2013: Grid Girls Engage the Crowds

 

 

There’s something quite kinetic about a Formula Drift finale experience that just gets everything and everyone moving.  Perhaps, it’s influenced by the speed and momentum of those competitive modified vehicles, seemingly drifting upon the pavement with all that smoke billowing.  Maybe, it’s the consistent rush and flow of a diverse and dedicated crowd, eager to meet a driver at a signing booth upon the pits.  Indeed, within the hustle and bustle of the occasion and moment, the energy just seemed all that more difficult to constrict.  In recognition and awareness of the dynamic environment before them, vendors would adapt to the synergies within the occasion, emphasizing the cohesion of marketing strategies within entertainment to effectively compliment the thrill of the situation.  Therefore, it becomes less about the image an entity conveys towards a crowd or captive audience and more about a brand’s quality of effective engagement, infused upon the overall experience.  Such has always highlighted the significance of talented brand ambassadors within the Formula Drift Irwindale spectacular.  After all, these quality professionals are not solely content upon their stations but willing to be amongst the crowds as proactive entertainers.

Formula Drift Long Beach 2013: Women that Make You Look Twice

 

With hundreds of people wandering around to various attractions and numerous competition cars traveling to and from the tracks, the grounds of Formula Drift Long Beach can be quite overwhelming in activity.  Because of the packed scheduling of a season opening competition and the volume of fans in attendance, there is often a noticeable and consistent shift in the flow and character of the event creating the dilemma of unpredictability, which could impede in the pursuit of experiencing every aspect of the show effectively.  Such conditions. however, provide for the element of adventure, after all.  In the same way a well placed curve upon a course provides the intrigue and suspense for a competitive moment, one can never be sure what’s around the next corner while walking aimlessly in search for some extra excitement.  It might be the same exact scene.  It might be nothing at all.  It might be a skating half pipe.  It could even be that porta potty section you’ve been wondering about.  But then, one could get a little bit lucky and perhaps find something or someone quite intriguing, drawn by the personality and style that makes one feel good about looking twice and patiently waiting.